AI Insights · Timothy · January 2025
Top 5 Beauty Retail iOS Apps in Ireland: Q4 2024 Performance
Explore the performance trends of the top beauty retail apps on iOS in Ireland during Q4 2024, as tracked by Sensor Tower.
In the fourth quarter of 2024, the beauty retail sector on iOS in Ireland saw varied performance across top applications, as reported by Sensor Tower. Here’s a closer look at the trends for each app.
Boots Ireland observed a consistent increase in weekly downloads, peaking at approximately 4K in late November. The app's weekly active users grew from around 63K to over 80K by the end of December.
LOOKFANTASTIC: Beauty & Makeup experienced a notable rise in weekly downloads, reaching a high of 2.3K in late November. Its active user base expanded from about 5.1K to 7.1K during the quarter, despite a dip towards the end.
Sculpted By Aimee showed a significant spike in downloads in early November, reaching nearly 2K. However, weekly downloads fluctuated afterwards, closing the quarter just above 500.
CHARLOTTE TILBURY: EASY BEAUTY saw a sharp increase in downloads in early November with over 1.2K downloads, while active users rose steadily from 6.9K to over 8.3K by the end of November.
Rituals Home & Body Cosmetics experienced gradual growth in downloads, peaking at 781 in mid-December. Active users slightly increased, ending the quarter around 2.2K.
For more in-depth insights and data, visit Sensor Tower's platform.
